JewishMiami.org

Ha’azinu/Shabbat Shuva, by Rabbi Jay M. Kornsgold, JFNA Rabbinic Cabinet

The world is based on three things: Torah, worship, and loving-kindness.

-Simeon the Just, Mishneh Torah-

Share What Makes You Jewish

In partnership with The Jewish Federations of North America (JFNA), the Greater Miami Jewish Federation has launched “What’s Your #ish?,” an integrated online campaign that encourages young Jews to share what being Jewish means to them — their #ish — while raising awareness of the work of Jewish Federations.

The innovative project features a series of humorous ads, promotional videos on YouTube, and social networking pages, all intended to generate conversation on — and traffic to — the campaign’s dedicated website, whatsyourish.com.

Readers are invited to post their ideas of what being Jewish means to them in three places — on the website, Facebook and Twitter — and to tag their ish with the hash-tag symbol (#ish). By using this tag, individual entries will be aggregated, contributing to the ongoing conversation at whatsyourish.com. Guest celebrities also will be sharing what being Jewish means to them via videos throughout the campaign.

For every #ish response, JFNA will credit 25 cents to a $50,000 #ish Fund for charity. The fund will cover the core thematic needs supported by the Annual Federation/UJA Campaign, including poverty, elder care, Jewish identity, Israel solidarity and more.

Greater Miami Jewish Federation
Stanley C. Myers Building
4200 Biscayne Boulevard
Miami, FL 33137-3279
Telephone: 305-576-4000

The Mission of the Greater Miami Jewish Federation is to mobilize human and financial resources to care for those in need, strengthen Jewish life and advance the unity, values and shared purpose of the Jewish people in Miami, in Israel, and around the world.